If you have not discovered the Live Chats with The Chronicle of Philanthropy, you will not want to miss checking out some of their informative expert-led discussions on many subjects of interest to nonprofits – from fundraising and marketing to social media and media outreach.

The next topic is: Getting Good News Coverage: How to Persuade Journalists to Cover Your Cause on December 1, 9 a.m. Pacific Time.

For many nonprofits, a good way to get the attention of prospective donors, volunteers, public officials, clients and constituents is by building visibility through the media.

The moderator, Peter Panepento, and experts plan to cover:

• How to get the attention of journalists in a competitive landscape
• The most effective pitches
• The most common errors nonprofit groups make when they approach reporters and editors
• How to build productive relationships with reporters and editors

For the chats you can submit your questions in advance or follow along on with the conversation.

The Chronicle also maintains transcripts of past discussions. A few of my favorites include:

• Creating Effective Marketing Messages with Nancy E. Schwartz, author of the Getting Attention blog
• The Philosophy of Giving with Karen Ansara, co-founder of The Ansara Family Fund, a donor-advised fund at the Boston Foundation, and Anne Ellinger, co-director of Bolder Giving
• Building Meaningful Alliances With Other Nonprofit Groups with Clara Miller and Thomas A. McLaughlin of the Nonprofit Finance Fund and Elizabeth Boone, artistic and executive director of Miami Light Project
• Foundation Giving: What Might the Future Hold? with Bradford K. Smith, president of the Foundation Center
• Shaking Up Journalism and Philanthropy with Alberto Ibargüen, president of the John S. and James L. Knight Foundation
• What’s the Payoff? How Charities Can Figure Out How Much Time and Money to Invest in Social Networking with Beth Kanter, social media guru

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Each year the San Francisco Foundation awards $10,000 to individual leaders and $20,000 awards to organizations to showcase individuals and organizations that take outstanding initiative to create community impact and inspire others to follow their lead in service.

This year’s award celebration will be next Tuesday, September 22, 2009 at the Herbst Theatre. The 2009 Community Leadership Award Winners are Mary Lou Breslin, co-founder of the Disability Rights Education and Defense Fund; Michael Franti, artist, activist, founder of Spearhead; Eugene Rodriguez, founder of Los Cenzontles Mexican Cultural Arts Center; Children’s Book Press, the first independent, nonprofit publisher of bilingual, multicultural books and stories for children; and National Center for Lesbian Rights. The Foundation will also present the Koshland Young Leader Awards to recognize eight high school students serving as leaders in their communities.

Last year’s award winners included Van Jones, co-founder and Board Member of the Ella Baker Center; Malcolm Margolin, Writer, Publisher, and Founder of Heyday Books; Elizabeth “Betita” Martinez, Organizer, Educator, Writer; and Asian Women’s Shelter.

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Youth development advocates nationwide have been building a movement to prioritize play and outdoor time for children and youth – through recess, sports and adventures in nature. Backing them up are new research studies from the fields of pediatrics and youth development, linking the influences that regular play and outdoor learning time have on success in school and life.

This afternoon the inaugural Sports4Kids Play On conference kicks off three days of keynotes and sessions dedicated to the topic of play – its multiple benefits and how to build programs to make a difference in our schools and communities. The conference runs May 18 – 20 at San Francisco’s Mission Bay Conference center. This conference comes at a time when many children and youth-oriented nonprofits are developing community programs that get kids outside to play in safe, fun, and supportive environments while learning, connecting and being physically active.

Finding funding and understanding philanthropic priorities is key to making outdoor and sports-based programs a success, so I am looking forward to today’s afternoon session featuring speakers from health-driven foundations including the The California Endowment, Robert Wood Johnson Foundation and Kaiser Permanente followed by a discussion with Dr. Stuart Brown, founder of the National Institute for Play and often called one of the country’s premiere experts on play behavior.

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Every year the Foundation Center in San Francisco hosts a forum on regional corporate philanthropy trends in the Bay Area. In light of the state of the economy and possible fundraising impacts on the social sector, this is a good time to hear from corporate giving officers.

Representatives from Wells Fargo, Bank of America, Intel, and Cisco Foundation will present trends in corporate philanthropy and forecast their giving for next year and beyond. Some nonprofits are wondering if we will see impacts reminiscent of the economic fallout earlier in the decade, when giving portfolios shrank and competition for grants and charitable donations became fiercer.

Janet Camarena, the director of the San Francisco Foundation Center, will moderate the forum. She recently launched a new blog for the Center and has invited the community to post questions to the blog for consideration during the November 14, 2008 forum.

Co-sponsored by San Francisco Business Times and the Development Executives Roundtable (DER), this popular forum typically fills to capacity early.

Go to DER’s Web site to register.

The forum is free if you bring your own lunch, $12 for DER members and $10 for non-members.

UPDATE:
The Foundation Center’s video recording of this event is now available on their Web site.

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